What do women want and need?

Woman's day the 9th of August and woman's month is around the corner. The question remains, what is it that women want? The answer is highly complex if not totally elusive. Dr Renate Volpe explores woman issues in leadership roles in this article from the Star Workplace Business Report, 6 August 2008.


The macro perspective

Modern casual conversation and perception would have us believe that there is equality between the sexes. Never a less truer word has been spoken. One just has to look at the top structures of large organizations to see a dearth of female representation at the upper levels. I believe the current figure is 14 women (yes 14 women not 14%) head up JSE registered companies ( BWA census).

What concerns me more than this frightening figure is that the women who get to the top of organizations seldom are sufficiently resilient to serve significantly long terms in order to make a real difference. Some where along the line they change jobs, start their own businesses and become coaches or entrepreneurs. The reasons cited are disillusionment, loneliness, lack of supportive networks, having to maintain the political games, life priorities, family demands and pure physical and emotional exhaustion. Furthermore this lack of tenure does not make the case for senior female advancement any easier!

Why is this so? Why does this divide continue to exist between men and women? What are the influencers? The reasons?

For me they are multiple, they have to do with:


Let us explore some of these dimensions:

Organizational scenario

We establish legislation and policies for gender equity. We make popular gender friendly statements in our company vision and mission, yet everyone knows that the informal company culture is the only one that counts.

A typical real life scenario follows from an organizational perspective. Company A decides that it needs to take a stand to recruit and retain their senior women. A steering committee is established. Everyone, who is anyone, has a place on this committee. All the formalities are put in place, yet when it comes to brass tacks, like sourcing exit interview information, (which would have provided deep insight into why senior women leave the company,) this information surprisingly suddenly became unavailable. From a politically astute perspective this is an example of - the informal culture rules. The overt statement was that change was desired, yet the system and the people representing the system ensured that no such change would occur.

Leadership imperatives :

Men are masters of the game at work. It has oft been said that the place of work is a place designed by men for men with wives! Over the last seven years I have qualitatively researched the arena of female leadership to find that indeed men are unquestionably, currently more suited to functioning in the corporate context. Women can learn much from men in the fields of:

Thinking patterns:

The senior women that come to me for coaching appear to be singing from the same hymn sheet. They have serious intellect and are multi competent, they are proud of their integrity, display deep values, and have an inherent bent towards honesty. They are however somewhat naïve, are mostly politically illiterate and surprisingly their intellectual ability has outstripped their emotional maturity. It is the emotional back log that brings them into coaching. Once they unpack their confusion, and mature somewhat emotionally they are then, once again able to fly. Should they not be wise enough to come for coaching at this point, many of them will become job hoppers or simply leave the corporate world.

Two competencies which are non-negotiable for higher level thinkers are:

  1. The ability to work with radical and persistent change and
  2. The acceptance of ambivalence, uncertainty and ambiguity as a constant.

People who think in terms of black and white, right or wrong find themselves severely challenged if not traumatised by the corporate context.

Developmental challenges

Even in this day and age (generally speaking) boys and girls are raised significantly differently :

Girls on the other hand are

Religious influencers

Although a hot topic one cannot disregard the role of Holy Scriptures, Tradition, Culture and a male God.

From birth onwards, these confirm the role of the female as secondary and inferior, they define the role of the woman as secondary, and as supportive to that of her husband or men in general. In crude terms this is known as brain washing.

My wish is that instead of blind acceptance, both men and women become independent, thinking individuals with the courage to review the impact and applicability of these influencers on the modern day woman. In my opinion this dimension is tantamount to emotional abuse which we know results in the break down of a persons self esteem and confidence.

Physical superiority

There is no contest here between men and women. Men win hands down. Sadly those who are not men of stature, or honour use this physical strength to intimidate, rape, murder and abuse their daughters and wives.

Change in roles and the liberation of women.

With woman making inroads to the workplace and most families requiring dual incomes a woman's dilemma has become more complicated.

Now she needs to be a super women, have a lovely home and garden, keep her youthful figure and face, always have abounding energy, be positive, be an involved and model mum, and be a significant contributor towards the household income.

No where in these multiple roles is there a space for the woman herself? Heart attacks, infertility and an aggressive increase in breast cancer tell their own story. Interview any woman and her favourite refrain when asked about time for herself or the pursuit of her own passions, relative to the care of others will be "guilt, guilt, guilt". A tongue in cheek comment from my side - By the way , emotional intelligence teaches us that guilt, is anger, which one does not feel the right to express!-

So what do women want?

It is therefore not surprising that when you ask a woman what she wants she often has no clue. Her natural roles of child bearer and mother alone dictate the direction of much of her energy Over and above this she has spent her life being told by her parents, educators, religious figures and scripts who she may, may not, and should be. She has been influenced to take care of others rather than herself. Her self esteem is shattered. The connection between her mind, heart and spirit has effectively been broken by these multiple influencers.

The solution?

Every change brings with it a sense of loss. All women need to look around and decide whether they like what and who they see in the mirror. If they spend their days feeling fatigued, suffering from multiple ills, and aches and pains, sleepless, depressed, over worked and stressed out, they need to make a start a determine the following:

Who am I really?
Who was I born to be?
What are my unique talents?
When do I feel passion and joy?

The answers to these questions will dictate the direction that these ladies need to begin to walk in, so that they may:

Dr Renate Volpe is a leadership coach, facilitator, author and CEO of the HIRS Women's development consultancy.

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Telana Simpson

Telana Simpson is a Professional Personal and Communication Coach. She is a caring and focused facilitator who has a passion for expression. She helps executives, individuals and entrepreneurs find authentic ways of communicating their inner potentials.

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